Public Relations Archives - Page 2 of 2 - Dooley PR

Stephanie is a recent graduate from The University of Winnipeg in the Public Relations, Strategic Communications and Marketing Management Diploma program. Stephanie joined Dooley PR as an Accounts Associate following an internship at Assiniboine Park Conservancy. In addition to creating sponsor reports, media releases, social media content and conservation articles, Stephanie enjoyed the daily life…

It’s a timeless PR story. Interviewee goes into the interview unprepared and the reporter takes the comments out of context. Now the wrong message is in the public’s eye. Many people who are interviewed by news media claim the reporter has misunderstood and distorted the meaning of their words. They’ll squawk that the reporter didn’t…

You can spend tens of thousands of dollars on a cohesive brand, but without a matching company culture to back it up, your brand is just a series of symbols and colours. Company culture can make or break a team and as a result, affect your brand’s overall perception. Brand perception comes down to one…

Gillette has certainly sparked a lot of debate with its advertisement: “We believe: the best men can be.” From a PR measurement standpoint alone, the film has succeeded in generating massive publicity for the razor brand receiving tens of millions of video views and millions more in earned media impressions. People around the world are…

Chris Davis is a recent Public Relations graduate of Red River College’s Creative Communications program. Upon completing Creative Communications, he also earned his Bachelor of Arts through the University of Winnipeg’s Joint Communications Degree program. Chris joins Dooley PR following an internship at Communications Services Manitoba where he worked on projects across a variety of…

This year our New Year’s resolution is to be part of many of your resolutions. As you get busy achieving your goals for the New Year, consider incorporating public relations into your plan. Public relations has the capacity to increase your sales, introduce your products to new audiences and educate potential customers about what sets…